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Mitsubishi IAA Frankfurt Motor show
Interactive application/Film - English - ‘07
For the Mitsubishi Motor Shows, Lukkien designed and developed appealing multimedia stations, to be placed next to the cars on the stand. Visitors can use touch screens to look at films, photos and texts for in depth information about a specific car model.
Lukkien asked House of Stories to restructure the project organization, further develop the interactivity of the stations and manage the whole project for the Mitsubishi Motor Show at the IAA 2007 in Frankfurt.
With a skilled Lukkien team of designers, programmers and film editors we redesigned the stations. In addition several films were produced for the Motor Show. The main film was seamlessly presented on 7 different screen throughout the Mitsubishi stand and consisted of film material combined with animations based upon the look and feel of the stations.
During the Frankfurt Motor Show nearly 20 interactive stations and the necessary IT backbone of servers and cabling were constructed and managed.